Willmott Dixon has boosted its pre-tax profits by a fifth after
refocussing its construction business on partnering and negotiated
work during 1999.
Full year results showed profit climbing by 20% to £3m on
turnover that fell by 4% to £250m due to the move away from
competitive tendering.
Profits would have been higher still but for a £1m investment
in research, innovation and business development. The company has
funded work with Dr David Gann of Sussex University aimed at
increasing the efficiency of its social housing business. It also
appointed two innovation managers: Brendon Richie in social
housing; and Roy Evans in construction, who was recruited from the
Movement for Innovation.
"We are using them as catalysts to bring the best out of our
existing people. We have a number of task forces below them looking
at specific issues in the business," said chief executive Colin
Enticknapp last week.
A new career structure is being developed, based around a new
on-site role of operations manager aimed at more closely
integrating design co-ordination, production and surveying
functions. "Project managers often tend to have a production
background. And site people in surveying, and design co-ordination
will often report to directors off site. We want the operations
manager to have a broader role and full line management
responsibility for all the functions on site," said Enticknapp.
The company is investing £250,000 in a fast-track training
programme to produce the first 24 operations managers this year and
create a new career structure. "We want people's career path to
start in functional roles," Enticknapp said, "and then to progress
to operational management, and finally generally management. As you
would expect, the benefits get higher as you rise through the
tiers.
"We believe this new cross-functional role is crucial to providing
a more integrated service and high customer satisfaction."
On the back of improving client satisfaction levels, the company
aims to win a greater level of non-tendered work. The bonuses of
chief operating officers and divisional mds within the business are
tied to bringing in more partnering and negotiated work, as defined
by five strict criteria.