Ward campaign encourages using less concrete

Ward Building Components is urging contractors to save money and time by specifying the right steel floordecking for their projects.

The North Yorkshire-based company has launched an awareness campaign - 'Cut the Con' - to highlight how contractors may ultimately be spending more on concrete than they need to.

"The 'con' arises when contractors are sold low-priced floordecking which often requires higher volumes of concrete than is necessary, subsequently leading to increased labour and total floor costs," said sales and marketing director for structural products Ian Hodgeson.

Ward recommends that contractors opt for its trapezoidal Multideck profiles.

"Due to their shape, other floordeck profiles can require up to 30% more concrete than Multideck," said Hodgeson.

Nottingham-based steel floordecking fixer specialist MSW Steel Decking is backing the campaign.

Managing director Derek Johnston said: "It's time to alert contractors to the time and money they could save. We have used Ward Multideck for over 10 years and can confirm the outstanding savings in concrete that can be achieved against traditional decking profiles."