New online marketing course for construction firms

The Construction Marketing Centre of Excellence (CMCOE) has developed a workshop masterclass in online construction marketing and search engine optimisation.

The CMCOE is a commercial organisation offering customers in the broad construction market a wide range of marketing services. Its latest event has been specifically prepared to provide marketeers in the construction industry with the tools they need to develop effective on-line marketing.

Held at Reed Business Information’s AV Theatre in Sutton, Surrey on Thursday 22nd November, the 3 hour workshop is presented by Phil Robinson, MD of Clickthrough Marketing and Roger Moggs, founder of CMCOE.

Phil Robinson said: “If you would like to understand how to maximise your website performance, improve your pay-per-click effectiveness and develop a successful search engine optimisation strategy, then this is the workshop for you.”

The concept of the CMCOE is to use experienced professionals in the appropriate discipline to meet a clients needs. A CMCOE client can use as few or as many of the specialist services offered as needed. These include: strategic marketing planning, research, advertising, PR, direct marketing, creative design, exhibitions, web strategy, sports sponsorship, corporate hospitality, conferences and merchandising.
 
CMCOE is unique and can claim to have the most experienced team available in construction marketing with outstanding credentials in plant and equipment, housebuilding, infrastructure, building materials, automotive, logistics and specialist civil engineering services. 

The cost of the workshop is £95.00 + VAT for which attendees will also receive a free website strategy audit and keywords analysis worth £350 and free best practice e-books on SEO and PPC strategy. To register or for further information call Roger Moggs on 01332 363925 or email: roger@moggs.org.