New dealers for New Holland

New Holland Construction has announced the appointment of two new full line dealers in the Midlands and the West Country.

Carwood will market and support New Holland products across Staffordshire, Warwickshire, West Midlands and Leicestershire from its base in Coventry. It also has a second depot at Smethick, which will provide sales and parts support.

Market Lavington-based dealer Reeds has been appointed to cover Wiltshire, Somerset, Gloucestershire, Bristol and parts of South Wales.

New Holland said both companies already have established service facilities and fleets of service vans. It said the appointments are in line with its strategy of developing a wider, more integrated nationwide dealer network able to provide the full range of services as close as possible to the customer.